A World Wide Rave: What the heck is that?

  • A World Wide Rave is when people around the world are talking about you, your company, and your products. Whether you’re located in San Francisco, Dubai, or Reykjavík, it’s when global communities eagerly link to your stuff on the Web. It’s when online buzz drives buyers to your virtual doorstep. And it’s when tons of fans visit your Web site and your blog because they genuinely want to be there.

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David Meerman Scott

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January 03, 2009

Comments

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Lisa Genova

Thanks, David! This World Wide Rave couldn't be more fun!

Your New Rules of Marketing & PR really did give me the tools to go from rejected manuscript to acclaimed novel that will be published all over the world (I think we're up to 15 countries now!).

Enjoying every second of the Rave!
Lisa Genova

Debbie Weil

David (and Lisa):

This is a fantastic story of persistence coupled with the power of viral marketing through the Web. I've just ordered Still Alice thru Amazon and can't wait to read it.

Happy New Year!

- D

bruno

Hi David and Lisa,

I really like this story. Nice illustration how determination and partnership with an association could bring expertise on a blog.
For those interesting to hear her story, http://stillalice.blogspot.com/2008/08/self-publish-or-perish.html

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